Our SERVICE
Marketing a medical practice in Australia means navigating AHPRA advertising guidelines while still generating patient enquiries. You cannot use patient testimonials as endorsements. You cannot imply guaranteed outcomes. And you need to be careful with before-and-after imagery. Most marketing agencies do not understand these rules. I do.
I work with GPs, specialists, physiotherapists, psychologists, and allied health practitioners across the Sutherland Shire. Every campaign is built within AHPRA guidelines from day one.
Patients search locally. "GP near me", "physio Caringbah", "dermatologist Miranda". Your Google Business Profile is the first thing they see, and it determines whether they call you or the practice down the road.
I optimise your GBP categories, description, services, photos, and posts. I build local citations across healthcare-specific directories (HealthDirect, HotDoc, MyHealth1st) and general directories. And I help you build a review strategy that improves both your ranking and your patient trust.
Read more: The ultimate guide to local SEO
Google Ads for medical practices requires AHPRA-compliant ad copy, careful keyword selection, and landing pages that convert without making restricted claims. I handle all of this. Campaigns are geo-targeted to the Sutherland Shire suburbs your practice serves, with conversion tracking on every booking form and phone call.
A medical practice website needs to load fast, work perfectly on mobile, integrate with your booking system (HotDoc, Cliniko, Halaxy), and present your services clearly. I build medical websites that do all of this while maintaining full AHPRA compliance on every page.
Different health disciplines have different marketing needs. A specialist practice needs referrer-focused marketing. A physio needs local SEO and Google Ads for direct patient acquisition. A psychologist needs sensitive, compliant content that builds trust. I tailor the approach to your discipline and your patient acquisition model.
Book a free healthcare marketing audit. I will review your online presence, check your AHPRA compliance, and show you where the opportunities are.
Digital marketing for GPs, specialists, physios, and allied health across the Sutherland Shire. AHPRA-compliant campaigns, local SEO, patient-focused websites, and online booking integration. Based in Burraneer.
